WEBINAR: The Future of Marketing: Dodging Meteor Strikes with Brad Berens, Ph.D

AI, smart glasses, 5G, voice and virtual interfaces are advancing at the same time, and marketing is about to feel the impact. Join futuristorian Dr. Brad Berens for a look at the forces reshaping our industry and what marketers can do now to prepare for what’s next.

December 1, 2026 12:00 PM
-
1:00 pm
Virtual

Join NextNW with Dr. Brad Berens for Dodging Meteor Strikes, a forward-looking webinar exploring how converging technologies are reshaping the way brands compete, communicate, and connect with audiences.

A self-described “futuristorian,” Brad brings decades of experience across advertising, media, marketing, and technology to help separate meaningful change from the noise. Drawing on three decades of digital transformation and looking ahead to what may come next, he’ll examine how these shifts are changing consumer behavior, creative strategy, audience engagement, and the decisions marketers need to make now.

This conversation is less about predicting the next big thing and more about understanding the forces already in motion, so marketers can build smarter, more resilient strategies for an increasingly unpredictable future.

What You’ll Learn

  • How AI, 5G, smart glasses, voice, and virtual interfaces are beginning to converge
  • Where emerging technology is already changing consumer behavior and expectations
  • What these shifts could mean for advertising, marketing, and creative strategy
  • How to distinguish meaningful disruption from short-term hype
  • How to build more adaptable strategies as technology and culture continue to evolve

Moderator

Brad Berens, Ph.D

Principal, Big Digital Idea Consulting, Inc.
Strategic Advisor, Center for the Digital Future at USC Annenberg

Brad Berens is a respected strategist and thought leader with decades of experience at the intersection of advertising, marketing, media, and technology. As a “futuristorian,” he blends deep historical perspective with forward-looking insights to help brands and agencies navigate rapid industry change.

Brad has held senior roles including Global Chief Content Officer for major industry event portfolios and Editor in Chief of influential digital media platforms, shaping content and conversations for marketers worldwide. He has also led digital transformation efforts at major companies and advises businesses through his consulting practice. Brad serves as a Senior Research Fellow and Strategic Advisor at the USC Annenberg Center for the Digital Future and continues to present globally on evolving media, audience behavior, and marketing innovation.

Panelists

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Venue Information
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